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Is vendor-loyalty the ideal way to conduct channel business?
 
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Chipa Rustom


A simmering battle
Suresh Kumar, CEO, Esquire Associates seems to be fighting losing battle with HP.
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Bridging the gap
A few days ago, Udayan Shah of Crescent Electronics, a channel partner from Ahmedabad brought one teething problem to our notice. Crescent had purchased one Dell laptop from Croma, Ahmedabad on March 31, 2009 making an upfront payment
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Learning challenges
With so many reshuffles happening in each company and some many new heads coming in to take up the reigns of the new companies, there is always a challenge for partners to understand the nuances of the new business and to be quick at making business decisions
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Can you see us, sir?
"We are bullish about the opportunities in class C&D cities." It's a common statement made by vendors. But when you talk to partners from small towns, you realize how hollow these statements can be
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A perspective from Purulia
Here is another example that demonstrates how vendors look at small towns. A channel reader, Krishna Mallick, informs us about Purulia, a very small district of West Bengal
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