Express Channel Business - ECB Sales Guru

Is vendor-loyalty the ideal way to conduct channel business?

	Yes. The loyalists have grown bigger and more sophisticated than others
	No. Over-dependence on a few vendors increases business risk

ECB Sales Guru

There was a time when business software applications like security tools, ERP, CRM, SCM, and BI, were a prerogative of large enterprises. Thankfully, the picture is changing, observes N Geetha
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*Channel case study: Veeras Infotech, Chennai*
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Channel case study: Compusoft India, Mumbai
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Glossary


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