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Is vendor-loyalty the ideal way to conduct channel business?
 
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Channel Life
Building relationships
Sameer Mathur manages 3,500 channel partners of HP India as the Director of HP's Solution Partners Organization (SPO). He believes that the key ingredient to a healthy relationship between a vendor and the channels is the readiness of vendor executives to listen to and understand the partners better. By Syeda Beenish
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Building expertise
Slowdown or no slowdown, an investment in training is a must for solution providers. Training helps build expertise and expertise breeds excellence, says Syeda Beenish
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Cross-leveraging strengths
Case study: OST Electronics, Chandigarh
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The collaboration evangelist
Although the vendors are promoting partner collaboration in a big way today, for Kailash Baheti of Pune's Power Technics, it has been a business practice for the past nine years
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A true Delhite
From employee number four at Iris Computers to employee number one at Belkin, the professional journey of Mohit Anand, Country Manager, Belkin India, has been a learning experience for him, says Syeda Beenish
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